2017 DiD Award (Dongguan Cup) International Industrial Design Competition Concept Group Solicitation announcement


Institutes, designers, college students and anyone who favors on design. Individual or a team of five people at most can sign up for the contest.


To collect the concept design works that has not yet mass production, the content is divided into 7 categories as below:

A: Living.
Household appliances/Audio/Kitchen and bathroom/Furniture/Tableware/Lighting/Groceries/Gardening supplies/For babies and kids.


Industrial mechanized equipment/Testing equipment/Processing equipment/Robot/Tools/Office Facilities.


Computer/Telecommunication/Mobile phone and peripherals/Telephone accessories/Communicationterminal/Navigation equipment.


Automobiles/Trucks/Motorcycles/Bikes/Vessels/Aircraft and other Transportation.

E: Health.

Medical Supplies/Healthcare/Sports/Outdoor/Training.


Toys/Instrument/Amusement equipment/Entertainment.

G: Services and Systems.

New business system and plan including product, advertisement, logistics, sailing channel and terminal, and other related areas of products.


1. All entries of concept group and crowd sourcing group must be original by the contestants. Moreover, entries which are identical or similar to published works are not accepted, as well as the one which has been applied to other awards. If there are any legal liabilities caused by contestants as stealing ideas of other products or business secrets, contestants should be responsible for
that and face the consequences themselves. Once it happens, DiD Organizing Committee have rights to unilaterally reject submissions or cancel qualifications at any time during competition.

2. Design work is required to be shown as effect image on 2 copies of A2-sized (420mm×594mm) JPEG (*.jpg), vertical layout, and 200 dpi resolution. Product name, conceptual design, renderings details, necessary MD design and main sizes should be included. Moreover, design highlights, materials and workmanship of the product could be described as short texts (both Chinese and English for Chinese competitor, only English for international competitor). No names, companies and any other information (including texts, images, logos) related to designers are allowed to be shown on the image. Otherwise, the image is invalid.


1. Please visit, register and log in submission system.

2. Please apply for application number according to categories, fill the document information and download the entry form.

3. Upload the registration form and two design effect images, each single document should be less than 5M in size. The submission is complete after your successful uploading.

NOTICE: Contestant may submit more than one design project with the same account.

Review process

1.Preliminary Review: Qualified entries will be selected.

2. Second Review: Excellence Awards and entries for final round review are selected in this stage. For the Concept Group, the DiD Organizing Committee will take charge of making models for final round entries.

3. Final Review: Finalists will be invited to Dongguan to attend the reply, and the awards will be selected in this stage according to the idea, the model, the presentation and the possibility of industrialization.

Judging Criteria

Innovation and Originality(40%): it must be forward looking, innovative, and original; can fit in with the  aesthetic requirement of the general public;

Sustainability and Affordability (30%): it must meet the theme of this year’s DiD Award. It should take into full account of market value, and feasibility of mass production under the modern manufacturing technology and reasonable cost conditions.

Integrity and Unity(20%): it must be energy-saving and cost-reducing, and balance the needs for function, safety, and efficiency
in the design as personal experience. As for specific group submission,enterprise culture and brand image should be under consideration.

Expression and Representation(10%): The speech must be well-organized to show the process and the idea of design.


1. Submission of entries: From June 26th, 2017 To September 24th, 2017

2. Industrial Design into Town: In the middle of August, 2017

3. Preliminary Review: In the end of September, 2017

4. Second Review: In the middle of October, 2017

5. Industrial Design Training Class: In the middle of October, 2017

6. Model Making: In the end of October, 2017

7. Final Review: In the end of November, 2017

8. Excellent works Roadshow: In the end of November, 2017

9. Design Festival: In the end of November, 2017

NOTICE: Final timetable and related detailed information will be available on


Gold Award – 1P: RMB 100,000/Trophy/Certificate

Silver Award –3P: RMB 50,000/Trophy/Certificate

Bronze Award –6P: RMB 20,000/Trophy/Certificate

Excellence Award –20P:RMB 3,000/ Certificate

Outstanding Organization Award–8P: RMB 5,000/Certificate

Finalist –several: Certificate

Relevant policy

1.The final entries of the Concept Group work will be made model free by the Organizing Committee and have a chance to apply for a patent free of charge.

2.Chief designers of the final entries in Concept Group and Product Group will be invited to the 2017 Industrial Design Training Class, which arranges tutors for coaching and training, and conduct design communication,so as to further improve the design of the work and improve the professional skills. During the Industrial Design Training Class, the board and lodging will be provided by the organizing committee and the transportation fee will be subsidized according to regulations.

3.Chief designers of the final entries in Concept Group and Product Group will be invited to participate in the Final Evaluations, Design exchange meeting, Award ceremony and other design activities. During the competition, all the board and lodging will be
provided by the organizing committee and the transportation fee will be subsidized according to regulations.

4.The gold medal winners(chief designers) of the DiD Award (Dongguan Cup) International Industrial Design Competition, who come to work in Dongguan or do business in Dongguan can apply to the local government for Dongguan Special Talent so that they can enjoy the policy for special talents like the talent allowance and subsidies, accommodation insurance and so on.

Achievement Management

1. Designers have their intellectual property of their own designs. The DiD Organizing Committee has rights to introduce, exhibit and publish all entries as well as other types of propaganda. Any
units, person or someone who didn`t authorized by designer is not allowed to redesign, produce, advertise, publish, exhibit and any other ways to publicize the entries. Otherwise, the designer have rights to investigate legal liability.

2. For the works which have industrial prospect,committee will make a cooperative chance between designers and local companies which have interest in the design, to complete the industrialization.

3. The DiD Organizing Committee will compile 2017 DiD Award brochures for any other exhibitions to expand awareness of DiD Award.

DiD Award Organizing Committee Office

Guangdong South China Institute of Industrial Design

Address: 1st Floor of North Productivity Building, Songshan Lake, Dongguan City


Contacts: Yuling Li, Yufang Zhou




Wechat Public Platform:didaward

 Looking forward to your participation!

2017-7-18 17:35:59
The organization
Hosts:Dongguan Municipal people’s Government
Organizers:Dongguan Economy and Information Technology Bureau/Guangdong South China Institute of Industrial Design/Dongguan GAFA Cultures & Creativity Institute
FOR ENQUIRIES, PLEASE EMAIL TO: All rights reserved DiD Award (Dongguan Cup) International Industrial Design Competition